Cutomer Insights Analyst

Location: Sydney
Discipline: Data
Job type: Permanent
Salary: $80 to $100000
Contact name: Alexander Barsic
Contact email: alexander.b@interpropeople.com
Job ref: 644713
Published: 19 days ago
Imagine working for a firm where you are welcomed, encouraged to give every chance your best effort, and supported to advance your career in a rewarding and resilient field.

ABOUT THE ROLE

  • Manage consumer & shopper research continuous tracking projects, including issue identification, briefing the agency, results facilitation and embedding insights into strategy.
  • Competitor activity tracking
  • Transform data and information into insights and stories that help guide business decision making
  • Work with global and regional insights teams to ensure alignment and leverage global research, systems and processes where appropriate
  • Educate brand and sales teams on leveraging the use of insights with their key stakeholders
  • Integrate brand and market trends into the innovation ideation process
  • Inspire Marketing and Sales teams through bringing consumers and shoppers to life, detailing key market trends and environmental factors that may impact channel and marketing plans
ABOUT YOU
  • Relevant experiences in Consumer & Shopper Research
  • Demonstrated success in applying data insights to business needs
  • Being resourceful in solving business questions
  • Confident presentation skills and ability to influence
  • Build collaborative relationships across matrix organisations
  • Advanced Knowledge of Consumer Research Protocols
  • Knowledge of Statistical Software used for analysing & manipulating consumer data (eg SPSS)
  • Some experience with brand tracking research

  Join this organisation and extend your experience open up your career to new opportunities.